azuelos_01.jpg Azuelos is an important jewelry shop in Morocco founded in 1955 by Joseph Azuelos, with branches in Rabat and Casablanca.

The reputation of the shop is based on the unique taste shown in its creations, which are precious jewels that combine the local inspiration of Morocco with the influence of Europe.

The creative team is led by the designer Sung-hee Kim.

Moleskine has produced a notebook with great care in the details and workmanship.


The style of notebook that was chosen is the large-format "reporter." The cover has the Azuelos logo with embossed stamping, and the fly-leaf has a silk-screen reproduction of a precious jewel.

azuelos_03.jpgCulture, tradition, and the search for something unique.