For sure fans of Sigur Rós, the Icelandic band formed in 1994 to
describe, through sounds, the wonders of their land, know that the name
of the groups comes from the name of the sister of Jónsi, the singer
(Sigurrós, literally means "Rose of Victory" born in august of that
same year).
Something that they might not know is that the Moleskine
that were part of their merchandising of their 2006 tour was entirely
designed by the group.



Experimentation has always been vital to the creative component of the
band, that expresses itself with the icelandic language and what is
called "hopelandic", a language invented by the singer as he considers
the voice as a musical instrument, rid of messages.
The same desire
to find new and unique creative solutions brought them to package and
seals on their own, the first prints of Àgætis Byrjun ("A good
beginning"), the album that brought their fame and international
success, resulting in many Cds being unreadable due to the glue dropped
on them during packaging.

Sigur Rós however have produced a product deeply linked with the
essence and image of the band (without counter-indication), resulting
in a set of three Moleskine Cahier with a Havana coloured cover,
interpreted in the front, back and outer band.
The dreamlike and
evocative graphic mark was reproduced on the notebook using
transaparent colours and iridescent images, alongside Sigur Ros logo.
A large Notebook decorated by the band was give to Moleskine.

The latter is not for sale but visable in the images. To get to know better the band:
www.sigur-ros.co.uk and
http://it.wikipedia.org/wiki/Sigur_Ros