Since the launch of our partnership with (RED), we have been empowering the creative community around the world to use their creativity to raise awareness to fight AIDS. This World AIDS Day, you can help too – whether you're purchasing a gift for friends, family, or yourself, you can join the fight to end AIDS by purchasing our (PRODUCT)RED edition of the Moleskine Classic Notebook.
The notebook features bold new colors and blank pages waiting to be filled with your ideas. Most importantly, part of the retail price goes directly to fight AIDS with (RED). Every dollar (RED) raises this year will be matched by the Bill and Melinda Gates Foundation – up to $50 million.