They can put a smile on your face. Some even have the power to literally put a spring in your step. Within our bags they form an analog cloud which stores our thoughts and things, accessible wherever we are. We love our objects. For this reason we've created a game which celebrates the things that help us to express our personalities.
Portray yourself through your objects. Lay out the contents of your bag: all the important things that you take everywhere. Things that keep you organised, things that inspire you, and things that bring you happy memories. Your unique collection of pens, keys, notebooks, music files, bookmarks, contacts and circuits that depicts your mood, personality and interests. Take a picture of your arrangement and share it with the world to tell them who you are and what you're about.
This is the #MyAnalogCloud game. It is this relationship which we have with our things that will be explored in a talk and workshop by Maria Sebregondi, VP of Brand Equity and Communications at Moleskine as part of Munich Creative Business Week 2013.
Munich Creative Business Week
16 - 24 February 2013
What does your bag and its contents say about you? Share your analog cloud online using the tag #myanalogcloud.
Watch out also for #MyAnalogCloud events coming soon to stores near you.