Moleskine Launches Dog Journal

21 febrero 2011


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A new journal designed for the dog owner.

Moleskine®, publisher of legendary notebooks, is pleased to announce new additions to a collection dedicated to the passions in our lives. Specially designed to help record and recall memories, thoughts and notes, the six new notebooks in the Moleskine Passions Collection provide a place for storing memories of the "loves of our lives" in an entirely new way.

The Dog Journal cover features silhouettes of different dog breeds and includes 202 adhesive labels for personalizing the journal. The journal begins with a list of dog breeds, their size, and lifespan to help the user find their new best friend. 3 bookmark ribbons make it easy to keep track of activity in multiple sections. Paired with Moleskine's MSK service, users can download and print out dog training logs that fit perfectly into the journal.

5 themed sections provide space for getting ready to bring home a new dog, a section for capturing the special moments that show the personality of the dog, a dog log, a section for helping travel with a dog, and a section on care.

5 additional sections, with blank tabs for personalizing, allow a user's creativity to run free. Users might create a section for drawing their dog at play or for noting dog park stories. Include the entire family by giving everyone their own section to record their favorite moments with the family dog.

The Moleskine Passions Collection has expanded to include 6 more new titles: Style, Gardening, Dog, Cat, Travel, and Baby that join the already pre-existing published titles: Recipes, Wine, Book, Film, Music and Wellness. All 12 journals in the Moleskine Passions Collection are specifically designed as a personal archive for Moleskine lovers to fill with their notes, stories and feelings, while featuring the same rounded corners and elastic closures iconic to the Moleskine® brand.

The Moleskine Passions Journals will be available in March 2011.

Suggested retail price: $19.95 - € 19 each.

For high resolution images or other press inquiries:
EUROPE
Silvia Trenta - silvia.trenta@moleskine.com
T+39-02434498.1

US
Marlene C. Capron, BDE - marlene@bdeonline.biz
Emily Levin, BDE - Emily@bdeonline.biz
T: 212.353.1383