Re-invent your notebook and join the worldwide myDetour project.
myDetour will make its stop in the San Francisco / Bay Area
from September 10 to October 1. Throughout this period,
Moleskine users are invited to submit their own Moleskine creations in special drop boxes to be found in seven participating bookstores and art supply stores in the San
Francisco area in order to contribute to the travelling project of myDetour.
With previous stops in
New York, Paris, Berlin, Milan and Istanbul, myDetour
brings along- together with the drop boxes - a collection of sketches, writings and drawings created by visual artists, writers, designers, creative people of all sorts from
past myDetour editions around the world. The San Francisco edition follows the creative theme of
District of You, a tribute to familiar places and an invitation
to find the extraordinary side of your ordinary surroundings.
The next myDetour stop will be in
Tokyo, 16 oct -
4 nov
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Where to find
myDetour SF takes
place at:
Print the myDetour program in MSK format and stick it on your notebook
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Partnership with 826 Valencia
myDetour San Francisco is proud to partner with
826 Valencia, an organization committed to developing writing skills
among young people. 826 Valencia students were equipped with Moleskine notebooks and encouraged to channel their ideas into these blank pages. Some of their works will be
displayed alongside notebooks from around the world in the myDetour San Francisco seven locations. For more information on 826 Valencia visit www.826valencia.org
How to participate
Bay Area artists, writers, poets and all creative people of all sorts are encouraged to participate in myDetour San Francisco by
exploring their surroundings and channeling their creativity into their own Moleskine notebook. Completed notebooks can be then submitted in drop-boxes at any of the seven
participating bookshops and design stores.
After October 1, all submitted notebooks will be reviewed by a jury of artists, creative professionals and brand
experts. The top 10 notebooks will be selected for the international myDetour archive, traveling to additional editions around the world. One creation chosen by the jury will
also travel, with its author, to the next myDetour installation in 2010.
To participate read the
Rules and Regulations and include a
Consent form with your submitted notebook. All notebooks will be donated to lettera27, a non
profit organization dedicated to supporting literacy and education programs around the world and especially in the most deprived areas. Moleskine Srl supports
lettera27 with an annual contribution to the funding of its projects, and shares with lettera27 the right to display the notebooks and the
material and images within them on line and off line. For more information on lettera27 please visit
www.lettera27.org.
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Displayed Notebooks
In San Francisco will be displayed decorated notebooks by:
Anna Paola Civardi,
Clementine Bossis,
Gotsuko,
Tinka,
Régis Labatut,
PKG,
Cora von Zezschwitz,
Caroline Wiart,
Hakan Balaban,
Laura Armato,
Paloma Blanco,
Man Michelle,
Nattawan Kamklai,
Hsiao Chun Lin,
Chakraborty Shujoy,
Charinrattana Jakkapun,
Chino Aiko, Jordan Cook, Vania Comoretti, Koike Kensuke, Marina Ferretti, Maddalena Fragnito De Giorgio, Amparo e Sebastian Zabronski, Paola Monasterolo.
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