Sense the Place - the making of MilanThe city mapped out on a 7x2-meter color table. Poles, roads, windows, plaster walls, doors, trains, buses, newsstands, trees, benches, trash cans, awnings. Each object has its own color, each city its own predominant color scheme. Students from NABA in Milan went searching for colors, snapping 800 Polaroid images. Other students from other schools around the world will repeat the experience of Sense the Place, a travelling study on a city's visual identity, curated by architect Luca Buttafava and industrial designer Alessandro Confalonieri.
These students can take notes and mark colors on the city streets using a special edition created for them by Moleskine. There is a QR code inside to follow the evolution of Sense the Place throughout the world.